Introduction to Typography - Its significance in brand identity.

Typography is more than just choosing a font; it's the art and technique of arranging type to make written language legible, readable, and appealing when displayed, and so, plays a crucial role in shaping a brand's identity.

Colour in Print - 5 Tips for stunning print materials.

The correct use of colour in print materials can significantly enhance the impact and appeal of documents. However, achieving high-quality colour prints requires attention to detail and adherence to best practices.

Creating a Colour Palette - Tips for the perfect brand colours.

A well-chosen colour palette can elevate your brand identity, captivate your audience, and set you apart from the competition. But how do you go about creating an eye-catching colour palette that truly resonates with your audience?

The Psychology Of Colour: How it affects your brand.

In the design world, colour is so much more than simply a visual element; it’s one of a designer's most powerful tools that can evoke emotions, shape brand perceptions, and influence audience behaviour.

Colour Theory Essentials: Understanding the basics of colour

3 Core principles everyone should know.

Colour is one of the many things we as humans interact with on a daily basis. It influences our emotions, choices, and perceptions.